Why do grown men argue over video game consoles?



I don’t care about them playing on it but there’s one thing to play on the game console but it’s another to start a "console war" and have pointless arguments about a video game console (specifically PS3 and XBOX 360). You get what I’m saying?
Grown men, large boys, 6"0 ft. tall 12 year olds whatever you wanna call em.